It is not the most good looking of the digital stores that survives, nor the one with fastest shipping times that survives. It is the one that is most adaptable to change.

In this video our Manager Robin explains the changes brought to the eCommerce scenario by the ongoing COVID-19 pandemic and conduces an analysis on audiences, trends and products in order to give inspiration and help you focus on how to calibrate your offer and advertising.

With Chinese production and logistics back to operations and the disease spread to the rest of the world, it is time to move the focus from the situation in China to what’s happening in the rest of the world, starting from T1 countries. 

Did this answer your question?